Growth
Stop blending in! Get your fitness business noticed & remembered
More competition than ever? Find out how your business can stand out and attract loyal members in today’s busy fitness market.
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Xplor Gym Blog
Marketing
How to create a fitness newsletter your gym members will love
Build brand credibility and loyalty with a newsletter that’s always packed with relevant, valuable content.
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Tech
Gym automation: How does your business measure up?
Transform how you manage your business. Get set and see how you measure up with 7 gym automation ideas to fuel growth.
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Engagement
Keep your gym members motivated beyond January
7 ways to keep your members motivated all-year round. Boost retention rates by building healthy visit habits.
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Retention
Generations compared: How does age impact attrition?
Age impacts attrition & retention. Get trends across Gen Z, Millennials, Gen X, Baby Boomers, and the Silent Generation.
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Marketing
Gym branding: The secret to a powerful fitness business
Get branding right and you’ll create strong member experiences powering growth and inspiring loyalty.
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Events
Xplor Xperience: 7 growth lessons for ambitious gym owners & operators
The Xplor Xperience took place on 9 November 2023 at the DoubleTree by Hilton Oxford Belfry. Here are 7 growth ….
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Engagement
How to re-engage high-risk gym members
If you want to increase retention, it’s essential to have an effective strategy for re-engaging high-risk gym members who may ….
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Engagement
11 ways to get actionable gym member feedback
Gym member feedback can bring incredible value to your business. With the right mindset and approach, you can gather a ….
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Retention
How (& when) to win back gym members who cancel
Should you try to win back gym members who cancel? Sometimes the answer is yes. Other times no. Working out ….
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Marketing
Complete guide to gym email marketing (+ 16 templates)
Gym email marketing is a cost-effective, controllable way to build trust, reach, and retain prospects and members. This article has ….
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Retention
5 reasons why members quit the gym & how to cut cancels
‘Why do my members quit the gym?’ This is a common question for gym owners and operators. And the answer ….
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Events
7 need-to-knows from the Independent Gyms Summer Conference 2023
Back and bigger than ever, the Independent Gyms Summer Conference 2023 saw gym owners from across the UK gather for ….
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