Marketing
11 reasons not to sleep on email marketing (even if you’ve tried it before)
Many gym operators overlook or neglect this effective, low-cost channel. Learn about the benefits and how to overcome common email marketing hurdles.
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What you charge says a lot about your business – get it right with your FREE Profitable Gym Membership Pricing Guide.
Management
11 March 2024
10 min read
by Chris Carling
To make the right software decision for your fitness club look at the total value a software partner will deliver.
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Marketing
04 March 2024
18 min read
by Joanna Ashton
A blog can help your fitness business to build authority, educate gymgoers, attract new members, and more.
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Marketing
26 February 2024
18 min read
by Joanna Ashton
Everything you need to create a marketing strategy and plan that works. No marketing experience needed!
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Tech
12 February 2024
8 min read
by Xplor Gym
Even for independent gyms, embracing digital tech is a game-changer. Find out why and how to strengthen your business.
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Events
02 February 2024
5 min read
by Xplor Gym
Find out what gym owners and operators need to know from the event which took place on 1 February 2024.
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News
01 February 2024
3 min read
by Xplor
Xplor Technologies has today announced its acquisition of Membr, a leading fitness-focused management software platform trusted by over 2,000 gyms worldwide.
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Marketing
29 January 2024
12 min read
by Joanna Ashton
Build brand credibility and loyalty with a newsletter that’s always packed with relevant, valuable content.
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Tech
22 January 2024
16 min read
by Chris Carling
Transform how you manage your business. Get set and see how you measure up with 7 gym automation ideas to fuel growth.
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Engagement
02 January 2024
10 min read
by Xplor Gym
7 ways to keep your members motivated all-year round. Boost retention rates by building healthy visit habits.
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Retention
11 December 2023
9 min read
by Xplor Gym
Age impacts attrition & retention. Get trends across Gen Z, Millennials, Gen X, Baby Boomers, and the Silent Generation.
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Marketing
04 December 2023
16 min read
by Joanna Ashton
Get branding right and you’ll create strong member experiences powering growth and inspiring loyalty.
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Engagement
20 November 2023
8 min read
by Xplor Gym
Inductions are an important part of your new member journey. How effective are inductions? Do members actually want one?
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