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Xplor Gym Blog: Growth

Growth

19 January 2026

10 min read

Stop blending in! Get your fitness business noticed & remembered

by James Barter

More competition than ever? Find out how your business can stand out and attract loyal members in today’s busy fitness market.

Read more

Growth

25 November 2024

10 min read

How to grow your gym business: 13 ideas

by Megan Greenaway

Is it time to expand your fitness business? Find out how to grow your gym business. Get 13 ideas to help you scale profitably.

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Management

15 November 2024

10 min read

Going beyond subscriptions to diversify & grow revenue

by Xplor Gym

What alternative access options should you offer? How do you build demand for these and steady revenue? Find out!

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Engagement

04 November 2024

12 min read

8 ways to win & retain Gen Z gym members

by Xplor Gym

Gen Z represents a big growth opportunity for clubs – and a risk too. Find out how to attract and keep Gen Z gymgoers.

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Growth

14 October 2024

8 min read

Generations compared: Who’s starting new memberships?

by Xplor Gym

Age impacts the preferences and habits of new gym members. Get insights into trends from across the UK fitness industry.

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Selling the value of a gym membership
Growth

30 September 2024

7 min read

Price vs. value: Selling the value of a gym membership

by Megan Greenaway

Are you undercharging for memberships? Find out how to charge what you deserve with value-based selling and pricing.

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Management

16 September 2024

17 min read

Gym pricing strategy: A guide to membership pricing

by Megan Greenaway

Find out how to work out what to charge for memberships and the options to offer. Plus, get tips for increasing prices.

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Growth

02 September 2024

15 min read

How to increase gym membership sales

by Xplor Gym

Find out how to sell more memberships with expert tips. Plus, get insights into sales trends from clubs across the UK.

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Tech

05 August 2024

8 min read

Checklist: Build a successful gym business

by Xplor Gym

What does it take to build a successful gym business? This success checklist will help your business thrive.

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Management

29 July 2024

19 min read

23 types of people at the gym to win & retain

by Xplor Gym

Learn how to attract, engage, and retain different types of gymgoers – even the reluctant ones.

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A photo from the Independent Gyms Summer Conference 2024
Events

04 July 2024

10 min read

7 need-to-knows from the Independent Gyms Summer Conference 2024

by Xplor Gym

The event of the summer for independents returned this July. Get the 7 biggest takeaways for owners from the day.

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Management

24 June 2024

16 min read

How to hire gym staff – finding & hiring the best people

by Xplor Gym

Your staff – your team – are key to the success of your business. This guide will help you attract and hire top talent.

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Tech

17 June 2024

5 min read

4 signs you need all-in-one gym software

by Xplor Gym

Is it time to switch to an all-in-one gym management system? If any of these signs are familiar, the answer may be yes.

Read more

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