GGFit
Affiliate
We’ve partnered with GGFit. Run by retention expert, Guy Griffiths, GGFit works with gym operators to boost member retention and help people live healthier happier lives.
Top need-to-knows
- Coaching-led partnership –GGFit works alongside your teams to build trust, capability, and lasting change
- Practical strategies that stick –GGFit embeds simple, effective processes that improve staff and member engagement
- Greater impact through success – By helping clubs succeed, GGFit helps more people become healthier and more active
Meet GGFit
GGFit exists to help more people live healthier, happier lives through activity.
The business is built on the understanding that membership retention is built on understanding human behaviour, not just selling memberships. That’s why GGFit combines data, meaningful metrics, and behavioural science to help you motivate members and keep them engaged for longer.
Work with management and frontline teams, the business helps you design simple, effective processes that support both member and staff engagement. By identifying early signs of disengagement and taking timely action, you can reduce attrition, strengthen relationships, and build communities where people want to stay.
GGFit offers a variety of consultancy packages:
- Review & recommend – One-off retention review (e.g., membership retention report, systems/process review, or site visit) with report and recommendations
- Engage & enhance – Measure, refine and develop retention strategies through staff engagement workshops. Short-term focus initiatives to boost active member percentage such as inductions, class penetration, app usage
- Embed & evolve – As above, but longer-term initiatives combining focuses and embedding change
- Education & workshops – Membership Retention Education e-learning course suite, plus face-to-face workshops and training days
- HealthSeekers projects – Shifting the focus from fitness members to new demographics in order to build healthier communities and more resilient services
Benefits for your business
- Improved member retention, more profitable business
- More engaged, educated staff, better staff retention
- Better processes, strategies, automation for slicker operations
- New services, member demographics, business growth